Company Profile
Set up and manage your company profile on Flowxtra
Company Profile
Your company profile is the face of your organization on Flowxtra. A complete, professional profile attracts better candidates and improves your employer brand.
Why Company Profile Matters
A well-crafted company profile:
- Increases application rates by up to 40%
- Improves candidate quality
- Enhances employer branding
- Boosts SEO for job postings
- Builds trust with candidates
Accessing Company Profile
Navigate to Settings > Company Profile or click Edit Profile on your career page.
Basic Information
Company Name
Your official company name:
- Use legal business name
- Avoid abbreviations unless commonly used
- Include legal entity type if relevant (Inc., LLC, GmbH)
Example: "Acme Corporation Inc."
Company Logo
Upload your company logo:
Requirements:
- Format: PNG, JPG, or SVG
- Size: Minimum 200x200px
- Max file size: 2MB
- Square or horizontal orientation
Best Practices:
- Use high-resolution image
- Transparent background (PNG)
- Include brand colors
- Ensure readability at small sizes
Your logo appears on job postings, career page, and application forms.
Tagline
A brief, compelling tagline (max 100 characters):
Good Examples:
- "Building the future of cloud computing"
- "Where innovation meets excellence"
- "Transforming healthcare through technology"
Avoid:
- Generic phrases ("We're hiring!")
- Overly long descriptions
- Buzzword overload
Industry
Select your primary industry:
- Technology
- Healthcare
- Finance
- Education
- Manufacturing
- Retail
- Consulting
- Other
This helps candidates find relevant opportunities.
Company Size
Indicate your organization size:
- 1-10 employees
- 11-50 employees
- 51-200 employees
- 201-500 employees
- 501-1000 employees
- 1000+ employees
Company Description
About Us
Write a compelling company overview (500-1000 words):
Structure:
-
Opening (2-3 sentences)
- What you do
- Your mission
- Your impact
-
History (1-2 paragraphs)
- When founded
- Key milestones
- Growth story
-
Products/Services (1-2 paragraphs)
- What you offer
- Who you serve
- Your unique value
-
Culture (1-2 paragraphs)
- Work environment
- Values
- Team dynamics
-
Future (1 paragraph)
- Vision
- Growth plans
- Opportunities
Example:
At TechCorp, we're revolutionizing how businesses manage their data.
Founded in 2015, we've grown from a small startup to a team of 200+
professionals serving over 10,000 customers worldwide.
Our cloud-based platform helps companies of all sizes store, analyze,
and act on their data in real-time. We combine cutting-edge technology
with intuitive design to make data management accessible to everyone.
We're a team of passionate innovators who believe in work-life balance,
continuous learning, and making a positive impact. Our culture is built
on transparency, collaboration, and celebrating wins together.
As we continue to grow, we're looking for talented individuals who share
our vision and want to help shape the future of data management.Mission Statement
Your company's mission (1-2 sentences):
Example: "To empower businesses with data-driven insights that drive growth and innovation."
Values
List your core company values (3-6 values):
Format:
- Value Name: Brief description
Example:
- Innovation: We embrace new ideas and technologies
- Integrity: We do the right thing, always
- Collaboration: We achieve more together
- Excellence: We strive for the highest quality
- Impact: We make a difference
Contact Information
Website
Your company website URL:
- Use full URL with https://
- Link to homepage or about page
- Ensure website is mobile-friendly
General company email:
- Use professional email (info@, hello@, careers@)
- Avoid personal emails
- Monitor regularly for inquiries
Phone
Company phone number:
- Include country code
- Use format: +1 (555) 123-4567
- Ensure someone answers during business hours
Address
Company headquarters address:
- Street address
- City
- State/Province
- Postal code
- Country
Multiple Locations: Add additional offices in Locations section.
Social Media
Link to your company LinkedIn page:
- Use company page, not personal profile
- Keep page updated
- Share company news and culture
Twitter/X
Your company Twitter handle:
- Use @username format
- Active account preferred
- Professional content
Company Facebook page URL:
- Business page, not personal profile
- Regular updates
- Engage with followers
Instagram business account:
- Visual content showcasing culture
- Behind-the-scenes content
- Employee spotlights
Other Platforms
Add links to:
- YouTube channel
- GitHub organization
- Glassdoor profile
- Medium blog
Media and Visuals
Cover Photo
Upload a cover image for your career page:
Requirements:
- Format: JPG or PNG
- Size: 1920x400px (recommended)
- Max file size: 5MB
Ideas:
- Office photos
- Team photos
- Product images
- Brand imagery
Photo Gallery
Add photos showcasing your company:
Photo Types:
- Office spaces
- Team events
- Product demos
- Company culture
- Work environment
Best Practices:
- High-quality images
- Diverse representation
- Authentic moments
- Professional yet approachable
Videos
Embed company videos:
- Company overview
- Culture videos
- Employee testimonials
- Office tours
- Product demos
Supported Platforms:
- YouTube
- Vimeo
- Wistia
Locations
Headquarters
Mark your main office location:
- Full address
- Map integration
- Office photos
- Contact information
Additional Offices
Add multiple office locations:
- Click Add Location
- Enter office details
- Upload office photos
- Specify if hiring for this location
For Each Location:
- Office name
- Full address
- Phone number
- Office type (HQ, Branch, Remote)
Benefits and Perks
Standard Benefits
List your employee benefits:
Health & Wellness:
- Health insurance
- Dental insurance
- Vision insurance
- Mental health support
- Gym membership
Financial:
- 401(k) / Pension
- Company match
- Stock options
- Performance bonuses
- Profit sharing
Time Off:
- Paid vacation
- Sick leave
- Parental leave
- Sabbatical
- Flexible holidays
Work-Life Balance:
- Remote work options
- Flexible hours
- Compressed work week
- Unlimited PTO
Professional Development:
- Training budget
- Conference attendance
- Certification support
- Tuition reimbursement
- Mentorship programs
Perks:
- Free meals
- Snacks and drinks
- Team events
- Company retreats
- Pet-friendly office
Unique Perks
Highlight what makes you special:
- Sabbatical after 5 years
- Home office stipend
- Wellness allowance
- Learning budget
- Volunteer time off
Company Culture
Work Environment
Describe your workplace:
- Office layout (open, private, hybrid)
- Dress code (casual, business casual, formal)
- Work hours (flexible, fixed, core hours)
- Remote policy (fully remote, hybrid, in-office)
Team Structure
Explain your organization:
- Flat vs hierarchical
- Team sizes
- Cross-functional collaboration
- Reporting structure
Diversity and Inclusion
Share your D&I commitment:
- Diversity statistics
- Inclusion initiatives
- Employee resource groups
- Equal opportunity statement
Employee Testimonials
Add quotes from current employees:
Format:
"Working at TechCorp has been transformative. The team is supportive, the work is challenging, and the growth opportunities are endless."
— Sarah Johnson, Senior Engineer
Career Page Customization
Custom Domain
Use your own domain for career page:
- careers.yourcompany.com
- jobs.yourcompany.com
- work.yourcompany.com
See Custom Domains for setup.
Theme Customization
Customize your career page appearance:
Colors:
- Primary color
- Secondary color
- Accent color
- Background color
Typography:
- Heading font
- Body font
- Font sizes
Layout:
- Header style
- Job listing layout
- Application form style
Custom Content
Add custom sections:
- Why join us
- Our story
- Meet the team
- Office tour
- FAQ
SEO Optimization
Meta Information
Optimize for search engines:
Meta Title:
- Include company name
- Add relevant keywords
- Keep under 60 characters
Meta Description:
- Compelling description
- Include keywords
- 150-160 characters
Keywords:
- Industry terms
- Job categories
- Location
- Company specialties
Structured Data
Flowxtra automatically adds:
- Organization schema
- Logo markup
- Social profile links
- Contact information
Analytics
Track your company profile performance:
Metrics:
- Profile views
- Career page visits
- Social link clicks
- Application sources
- Conversion rates
Access in Analytics > Company Profile.
Best Practices
Keep Information Current
- Update regularly
- Reflect company changes
- Remove outdated information
- Add new achievements
Be Authentic
- Use real photos
- Genuine employee quotes
- Honest culture description
- Transparent about challenges
Showcase Culture
- Highlight team events
- Share employee stories
- Display awards and recognition
- Show work environment
Optimize for Mobile
- Test on mobile devices
- Use responsive images
- Keep text concise
- Ensure easy navigation
Common Mistakes
Incomplete Profile
Avoid:
- Missing logo
- No company description
- Empty photo gallery
- No contact information
Generic Content
Avoid:
- Stock photos
- Corporate jargon
- Vague descriptions
- Copy-paste content
Outdated Information
Avoid:
- Old employee count
- Closed office locations
- Discontinued products
- Obsolete benefits